STRATEGIC MANAGEMENT IN THE DIGITAL ECONOMY - 37198 - 2025-26
Schema della sezione
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Lecturers: Giovanna Campopiano, Tommaso Minola
Tutor: Samuel Ashong
Course code: 37198-EWelcome to Strategic Management in the Digital Economy, a.y. 2025-2026
The course aims at discussing fundamental and current concepts, models and practical insights about strategy. The course includes Theory and Practice modules. Over the first and second semester, you will have the chance to learn and critically evaluate firm strategies and their outcomes.
More details can be found in the Syllabus, which I invite you to carefully read.
I look forward to meeting you on Wednesday, 17th September, at 14:00 in Room B001.
I hope we can enjoy the course, with your active participation!
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Dear students,
We are launching a online school on innovation, entrepreneurship and deep tech. Within a consortium of European universities, you have the opportunity to join this online program with other European students.
By participating in the online school (and by completing 2 out of 3 assignments), the Faculty will also grant an extra point to the final grade of the "Strategic Management in the Digital Economy" course.Classes will be recorded and you will be able to finalize the assignments in the two weeks after the online school takes place.
When you enroll, please also write down you name, surname and ID in this shared excel file. This will help us track students who have enrolled in the course and completed the assignments (we will double check with the online school convenors as well to check if you have finalized the assignments).

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Listen to Mintzberg's view on strategy
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Cythia Montgomery "Strategy and the Purpose Driven Leader"
Michael Porter "The five competitive forces"
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Download the template at this LINK, work on your device and then upload the PDF with your elaboration
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Download the template or draw it on your device, complete the task and then upload a PDF (one per group, with all names listed in the file)
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Synergies in the coffee deal between Starbucks and Nestlé
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This task is split in two parts:
- first, SWOT and TOWS analysis
- second, SAFe framework
You can download the templates at this LINK.
Work on the first task and upload the PDF with SWOT and TOWS.
Later on, after the task on the SAFe framework is completed, you can upload the second PDF.